experiential marketing agency In New York City, specializing in ACTIVATIONS & product launches.
NYC’s Go-To Experiential Agency for Fashion, Culture & Bold Brand Moments
Experiential Marketing in NYC | Pop-Ups, Activations & Launches for Fashion & Media Brands
Experiential Marketing in NYC | Pop-Ups, Activations & Launches for Fashion & Media Brands
new york city, new york’s…
Premier Experiential Creative Agency
From bold pop-ups to high-impact launches across NYC, every brand moment is built to stand out — intentional, high-energy, and on point. Whether it’s a fashion-forward influencer dinner or an immersive brand activation, we curate every detail to match the vibe and voice of your brand.
As a boutique agency, we keep it personal — designing experiences that feel effortless but land with impact. No fluff. Just creative strategy, cultural sharpness, and standout execution.
Hot ones x panda express NYC Product launch collaboration
Challenge: Panda Express wanted to create buzz around their Blazing Bourbon Chicken launch, collaborating with Hot Ones for a nationwide release after a successful test run. The goal was to engage fans through an immersive event that aligned with both brands’ bold identities.
Solution: As a top NYC event agency, Barnastics delivered full-scale production for the Hot Ones x Panda Express launch. We recreated the Hot Ones set with custom AV, photo ops, and themed decor. Our bar team served a signature honey bourbon cocktail, while a branded photo booth boosted social media engagement. Professional staff and security ensured a seamless, high-energy experience
Result: The NYC launch generated major social media buzz, contributing to the product’s nationwide rollout in September 2024. This event underscored the power of experiential marketing in driving product engagement and brand visibility.
BUILT, MANAGED & MADE TO SHINE
Got a vision? We’ll bring it to life in a way that really clicks with your audience.
Event Design
Full-Scale Event Production: I know, there are so many moving pieces, right? We handle everything—bar production, catering, AV, influencers, event staffing, brand ambassadors, custom builds, custom fabrication, merch/swag, calligraphy, AR/VR, and more. Basically, if it’s part of your event, we’ve got it covered, so you can focus on enjoying the experience without worrying about all the behind-the-scenes work.
Event Production
We’re here to make sure everything goes smoothly, so you don’t have to stress about anything on the day of the event.
Event Management
Uncle Sam always wants his piece, right? And these days, you need a permit for just about anything under the sun. Don’t sweat it—we’ll handle all the necessary permits and paperwork with the local municipalities, making sure everything’s squared away so you can focus on the fun stuff.
Event Permitting & Licensing
We’ll work with you to make sure your event aligns perfectly with your brand and leaves a lasting impression.
Brand Strategy
Need the perfect spot? Whether it’s a cool rooftop or a unique venue, we’ll find a place that’s just right for you.
Location PROCUREMENT
Here’s where it gets really fun! Whether you need top-notch bartenders, friendly servers, energetic brand ambassadors, stylish models, or influencers with serious pull, we’ve got the perfect people to make your event shine.
Event Staffing & Security
We’ll help spread the word and make sure your event gets the attention it deserves.
Integrated Marketing
Barnastics
Barnastics is a full-scale experiential event agency that helps brands show up and stand out.
From strategy to execution, we create bold, memorable moments for brands in fashion, beauty, food & beverage, luxury, wine & spirits, media, and entertainment. Whether it's a nationwide pop-up tour, a product launch in SoHo, or a VIP event in Miami, we handle it all through a powerhouse network of partners across the country.
450+ events. Coast-to-coast execution. Boutique-level attention.
Creative event concepts designed to stop traffic (and start buzz)
Full-scale production & management (venues, permits, permits, you name it)
Top-tier staffing, security & talent, including celebrity influencers
Immersive design & visuals, from render to real
Tailored sponsorship opportunities and custom brand moments
Integrated marketing, from pre-launch to post-recap
You bring the vision. We bring the fire.
New York City’s experiential marketing agency
Be a Guest at Your Own Event!
Experiential Event Solutions & Staffing for Leading Brands
Experiential Event Solutions & Staffing for Leading Brands
We bring your experiential events, brand activations, product launches, and pop-ups to life. From expert staffing and security to cutting-edge AV setups, custom fabrication, creative décor, stylish rentals, and premium catering, we manage every detail!